Kim McConnie, Super Bowl plan for Big Bash

SUPER Bowl-style entertainment could feature as part of future Big Bash seasons as the league’s new boss starts to make her mark.

Armed with four years’ ­experience working for PepsiCo on its Super Bowl halftime shows, Kim McConnie took over the Twenty20 competitions two months ago and wants to amp up Australia’s shortest form of cricket.

Leading into Saturday’s opening round, where four games will be played across the weekend at North Sydney Oval, and two in Adelaide, McConnie declared she wants to make the Women’s Big Bash League the best women’s sport in the world.

She said off-field entertainment was firmly in her sights.

“Sport and entertainment are merging, and that’s what people want,” McConnie said.

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